Sourcing Automation 1.0 faced a critical business bottleneck: it operated as a manual service rather than a scalable product. Every new customer required engineering intervention to hard-code workflows, creating a 12-week onboarding cycle. This technical debt stalled growth. The business needed to pivot from a high-touch engineering process to a self-service SaaS model to unlock enterprise adoption.

Mapping the existing user journey revealed exactly where human intervention was blocking the flow. To resolve this, detailed user flows were created to define a self-service "Bot Creation" wizard. The primary design challenge was ensuring non-technical users could navigate complex settings without getting overwhelmed. Low-fidelity wireframes were used to visually align stakeholders and run iterative feasibility checks with engineering, ensuring the new design could be built efficiently within 2-week sprints.

The core solution was a No-Code Workflow Configurator designed to replace manual engineering work. This interface empowers non-technical users to build complex automation bots by simply configuring logical steps, effectively "democratizing" the technology. To support this, the UI was completely rebuilt using a consistent design system and a new top-level navigation structure. These changes transformed a disjointed set of tools into a cohesive application, increasing user trust and providing clear visibility into the automation process.